The official language of India along with English, Hindi is the third most spoken language in the world, counting more than 600 million speakers. What is it that makes this widespread Indo-European language so valuable for commercial opportunities? Let’s find out together.
Hindi: development, areas of diffusion, variations
Hindi derives from Sanskrit and was considered a dialect of the latter. A large part of its lexicon is directly from Urdu, the area’s lingua franca. It is made up of many dialects, divided into eastern and western dialects. Although spoken mostly in the Indian subcontinent, there are also some native speakers in Europe and the Americas, such as the UK, Germany, the U.S.A. and Canada.
Strategic sectors for the Hindi language
The marked growth of India in terms of the global economy means translating into Hindi can broaden an international company’s scope of business (and revenue). Let’s take a look at which sectors where there is a strong demand for translating from and into Hindi.
Financial Translations. India is an emerging economy (the country is one of the nine BRICS countries) and positions itself as the world’s third most powerful economy. Moreover, the last few years have seen the exponential growth of online investment and trading sectors. Involving such an active market contributes to raising awareness of financial products and as a result, boosts their use. It’s best if you’re ready for new clients.
The healthcare sector. Over the last few years, India has become a leading country in the pharmaceutical sector, especially in terms of manufacturing medicinal products and vaccines. Effective communication in such a crucial sector not only enhances reputation with customers but also offers an inclusive service that is accessible to everyone.
Certified and sworn translations. With over 1.4 billion inhabitants, India is the most populated country in the world. However, as we mentioned at the beginning, there are speakers of Hindi in a number of countries across the world. When we talk about migration or long-term stays abroad, the translation of official documentation often becomes necessary.
Marketing and advertising. In today’s world, personalisation is always sought after. That is why making customers feel important, speaking their language and respecting their culture are all key factors in creating and consolidating long-lasting commercial relationships.
Why translating into Hindi is important
Providing quality translations into Hindi for your products means the ability to reach out to an even broader pool of customers, who are becoming increasingly more important globally. This is why it is fundamental to rely on expert translators who collaborate with Traducendo Ltd to guarantee effective and accurate communications. Our hallmark guarantee is using human translators, who offer much more than just a literal translation as, unlike with machine translation, they can interpret your content and wording so your customers will be ensured a memorable experience and it will also make it easier for you to penetrate new markets. Please contact us for a quote.